Social media marketing 101

On-Demand Online Course

6

Manuals

Beginner - Intermediate

Skill Level

Flexible

Duration

Social Media Marketing 101

6

Manuals

Beginner - Intermediate

Skill Level

Flexible

Duration

Discover The Benefits of Video Recordings

Self-Directed Learning

These self-paced video recordings provide students the freedom to take charge of their education by allowing them to choose their priorities and move at their own pace. This independence encourages self-reliance, accountability, self-discipline, and motivation — all crucial traits for lifelong learning.

Demonstrative Learning

Video recordings with audio and visual explanations excel at demonstrating skills and processes. The combined format enables learners to observe and mimic the instructor's actions. Visual demonstrations provide clear representation, while the instructor's narration explains reasoning, tips, and best practices.

Enhanced Comprehension

Video recordings with audio and visual explanations enhance comprehension by engaging multiple senses simultaneously. The visual component offers cues and clarifies concepts, while the instructor's voice provides context and insights. This multimedia approach deepens understanding and facilitates better content absorption.

Less Stress & Pressure

This self-paced video recordings option provides a stress-free learning environment, unlike traditional classrooms with time constraints and performance expectations. Learners can progress comfortably, take breaks as needed, and eliminate stress from rigid deadlines, resulting in a relaxed and effective learning experience.

Revisit Course Content

Self-paced course videos offer ample opportunities for mastery and review. Learners can revisit lessons to reinforce understanding, clarify concepts, and refresh knowledge. This ability to review content anytime solidifies learning, builds confidence, and ensures comprehensive subject matter grasp.

Cost-Effective

Self-paced course videos are cost-effective compared to traditional classroom-based courses or in-person training. They offer an affordable price point and savings on expenses like commuting and accommodation. This cost-effectiveness makes them an attractive choice.

Discover The Benefits of Video Recordings

Self-Directed Learning

These self-paced video recordings provide students the freedom to take charge of their education by allowing them to choose their priorities and move at their own pace. This independence encourages self-reliance, accountability, self-discipline, and motivation — all crucial traits for lifelong learning.

Demonstrative Learning

Video recordings with audio and visual explanations excel at demonstrating skills and processes. The combined format enables learners to observe and mimic the instructor's actions. Visual demonstrations provide clear representation, while the instructor's narration explains reasoning, tips, and best practices.

Enhanced Comprehension

Video recordings with audio and visual explanations enhance comprehension by engaging multiple senses simultaneously. The visual component offers cues and clarifies concepts, while the instructor's voice provides context and insights. This multimedia approach deepens understanding and facilitates better content absorption.

Less Stress & Pressure

This self-paced video recordings option provides a stress-free learning environment, unlike traditional classrooms with time constraints and performance expectations. Learners can progress comfortably, take breaks as needed, and eliminate stress from rigid deadlines, resulting in a relaxed and effective learning experience.

Revisit Course Content

Self-paced course videos offer ample opportunities for mastery and review. Learners can revisit lessons to reinforce understanding, clarify concepts, and refresh knowledge. This ability to review content anytime solidifies learning, builds confidence, and ensures comprehensive subject matter grasp.

Cost-Effective

Self-paced course videos are cost-effective compared to traditional classroom-based courses or in-person training. They offer an affordable price point and savings on expenses like commuting and accommodation. This cost-effectiveness makes them an attractive choice.

Why Choose Ultimate Academy®?

01

Free Support Plan

This course includes a free and unlimited support plan provided by Ultimate Academy®.

With this support plan, you can contact our team anytime for assistance, expert guidance, or advice tailored to your needs. We are here to help you succeed every step of the way.

02

13+ Years of experience

Over the years, we have had the privilege of supporting thousands of entrepreneurs and hundreds of small businesses, helping them achieve success.

A key factor in our positive track record is our ability to empower learners with the skills needed to promote themselves and their services using tools such as social media and online marketing.

03

Step-by-step instruction

Through recorded instruction, we provide practical demonstrations and clear explanations to help you quickly understand essential concepts, strategies, and skills.

Each step is carefully presented to ensure clarity and comprehension.

04

Comprehensive Course

Our engaging instructors deliver valuable content through pre-recorded sessions, ensuring that you can learn at your own pace while covering a significant amount of material in an efficient and enjoyable manner.

This comprehensive recorded course is designed to save you both time and money while delivering exceptional value.

This Is What We Love to do

Reviews from our graduates

This Is What We Love to do

Reviews from our graduates

Included with
Your Course

Certificate of completion

Obtain a Certificate of Completion to demonstrate your expertise and dedication to continuous learning

650+ Page multi-volume Online manuals

This multi-volume, descriptive and easy-to-read manual set will serve as your essential resource

Engaging course recordings

Our instructor-led course recordings include step-by-step audio and visual explanations of course material to enhance understanding

Convenient, Eco-Friendly
Online Manuals

Experience the ultimate convenience with our online manuals, perfect for all students.

Enjoy the comprehensive 650+ page multi-volume manual and workbook in an easy-to-access digital format. This eco-friendly option allows you to take your learning anywhere—whether on your computer, laptop, or smartphone—making it effortless to study and reference materials anytime, anywhere.

This multi-volume manual set and business workbook will be your key resources both during and after the course. These manuals are extremely detailed and visual, featuring numerous pictures and examples to enhance your understanding and application of the material.

Access your manuals instantly through the student portal and have all the resources you need at your fingertips!

READY TO begin?

Here's a Simple Breakdown of the Process:

1

order Your Course by phone or online

2

Access your student portal

3

progress through the course at your own speed

4

submit your exercises for review & feedback (optional)

5

Receive Your certificate of completion

6

Join the Ultimate Academy® almuni network

Social Media
Marketing 101
course outline

In Manual 1, you will be introduced to social media. Discover the fundamental building blocks of an online marketing system as we outline the four key components and guide you on how to achieve them. Explore the purpose, significance, and vital role that content creation plays in establishing an active social media presence for yourself and your business. Gain valuable insights into considerations to make before posting on social media. Additionally, you will receive recommendations for tools to create high-quality content, and much more.

In Manual 2, you will learn how to navigate Instagram. From understanding the various icons to optimizing your profile with editing features like effects, stickers, text, and more, we will equip you to craft engaging Instagram Stories and posts. Explore effective strategies to expand your reach, foster connections, and build a brand presence on Instagram. Discover how to leverage the power of Instagram Reels. We will introduce you to valuable tools like Canva and CapCut to create high-quality Reels, providing a step-by-step guide accompanied by demonstrations.

In this manual, we will cover everything from the initial setup of a Facebook business page to curating enticing content. You will master the do’s and don’ts of Facebook etiquette, ensuring a professional image for your business. You will earn how to promote your Facebook business page and navigate the powerful tools of Facebook’s Meta Business Suite and Ads Manager.

In Manual 3, you will learn how to set up a Twitter business account. Learn optimal posting times and how to utilize Twitter’s features like professional profiles, Twitter Lists, Spaces and Twitter ads. Explore TweetDeck to enhance your efficiency and productivity on Twitter.

This manual also covers blogging. Explore the steps to creating a blog post, from understanding your audience and choosing a topic to researching, organizing, writing, and adding visuals. You will receive a checklist for editing your blog post to ensure you have created a professional, clear, concise, and relevant piece.

We will conclude this manual with headlines for social media posts. You will learn how to craft enticing headlines that grab peoples attention and entice readers to click on your content.

In Manual 4, you will learn how to build a compelling LinkedIn profile, including writing an interesting and informative profile summary. You will explore the essentials of posting on LinkedIn.

In this manual, you will dive into TikTok, discovering and navigating its icons and features like Duet, Stitch, effects, filters, text, and more. Build confidence and competence using each feature to create enticing and professional content. Gain valuable tips for TikTok, including filming vertically, ideal video length, and engaging with other creators. Optimize your TikTok business suite, utilizing features like analytics, promotion, and auto messages.

Manual 5 will teach you how to optimize Pinterest for showcasing your products, services, and talent. Learn to navigate Pinterest and leverage its features, including creating Pins, Idea Pins, and Boards. Utilize analytics to optimize your content and gain insights into Pin performance and audience engagement.

In this manual, explore Snapchat by understanding its icons and capabilities. Discover how to utilize Snapchat Stories, Geofilters, and Snap Ads for business purposes.

Learn to create a YouTube profile, organize your profile with topic-specific playlists, and leverage YouTube shorts for short-form content creation.

In manual 6, you will discover tools to enhance your efficiency and productivity as a social media user. Instead of daily post creation and publishing, you’ll learn the benefits of using social media management platforms to help with scheduling posts,  enabling better time management and the opportunity for careful review and editing before publishing.

Additionally, this manual will cover email marketing tools and how to effectively utilize each tool to produce content and efficiently distribute it to a large audience.

 

UMSC-Certification-Seal-245x245-1.png

Your Certification of Completion

Upon completion of the program, graduates will receive a Certificate of Completion. This certification further demonstrates your commitment to your education and being an industry leader.

This Certificate of Completion reflects that you have been professionally trained in the areas of  Marketing & Sales and operate using a proven system.

Ultimate Academy® BBB Accreditation

Ultimate Academy® has the highest possible ranking
with the Better Business Bureau (BBB).

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